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{"id":21762,"date":"2017-02-02T15:41:43","date_gmt":"2017-02-02T15:41:43","guid":{"rendered":"http:\/\/prishtinapress.eu\/?p=21762"},"modified":"2017-02-02T15:41:43","modified_gmt":"2017-02-02T15:41:43","slug":"google-behet-brendi-me-i-vlefshem-ne-bote","status":"publish","type":"post","link":"https:\/\/www.prishtinapress.org\/google-behet-brendi-me-i-vlefshem-ne-bote\/","title":{"rendered":"Google b\u00ebhet brendi m\u00eb i vlefsh\u00ebm n\u00eb bot\u00eb"},"content":{"rendered":"Google \u00ebsht\u00eb b\u00ebr\u00eb brendi m\u00eb i vlefsh\u00ebm n\u00eb bot\u00eb, duke e marr\u00eb primatin nga Apple, njoftoi konsulenca e pavarur Brand Finance n\u00eb raportin e saj global, t\u00eb 500-in me radh\u00eb.<\/p>\n
Vlera e \u201cmakin\u00ebs s\u00eb k\u00ebrkimit\u201d \u00ebsht\u00eb ritur p\u00ebr 24 p\u00ebrqind n\u00eb shifrat prej 109.5 miliard\u00eb dollar\u00eb nga 88.2 sa ka qen\u00eb vitin e kaluar. Kompania u mund\u00ebson brendeve m\u00eb t\u00eb m\u00ebdha n\u00eb bot\u00eb t\u00eb arrijn\u00eb te konsumator\u00ebt e tyre dhe t\u00eb nd\u00ebrtojn\u00eb brendin autokton t\u00eb tyre (p\u00ebrmes k\u00ebrkimit dhe reklamimit)\u201d, thuhet n\u00eb raport n\u00eb t\u00eb cilin n\u00ebnvizohet se Google mbetet i pasfiduar n\u00eb l\u00ebmin e k\u00ebrkimit, q\u00eb \u00ebsht\u00eb burimi kryesor i t\u00eb hyrave reklamuese.<\/p>\n
\u201cVlera e brendit Apple ka r\u00ebn\u00eb p\u00ebr 27 p\u00ebrqind, m\u00eb konkretisht n\u00eb 107.1 miliard\u00eb dollar\u00eb nga 145.9 miliard\u00eb sa ishte n\u00eb vitin 2016\u201d, thot\u00eb Brand Finance i cili n\u00ebnvizon se Apple ka mbajtur primatin e m\u00eb t\u00eb mirit q\u00eb nga viti 2011.<\/p>\n
Raporti v\u00eb n\u00eb dukje se \u201cgjigandi teknologjik Apple ka humbur fam\u00ebn e dikurshme dhe tani duhet t\u00eb garoj\u00eb edhe me prodhuesit kinez\u00eb t\u00eb telefonave t\u00eb men\u00e7ur si\u00e7 jan\u00eb Huawei dhe OnePlus, p\u00ebrfshir\u00eb rivalin tradicional t\u00eb saj nga Koreja e Jugut, Samsung.<\/p>\n
Amazon ka mbajtur pozit\u00ebn e tret\u00eb n\u00eb list\u00ebn e brendeve m\u00eb t\u00eb famshme me 106.4 miliard\u00eb dollar\u00eb, pavar\u00ebsisht rritjes s\u00eb vler\u00ebs prej 53 p\u00ebrqind nga viti i kaluar.<\/p>\n
\u201cAmazon ka deklaruar se do t\u00eb krijoj\u00eb 100.000 vende t\u00eb reja t\u00eb pun\u00ebs n\u00eb SHBA n\u00eb periudh\u00ebn e ardhshme 18 mujore. Ky besim i tyre sugjeron q\u00eb Amazon mund t\u00eb kaloj\u00eb n\u00eb maj\u00ebn e brendeve n\u00eb \u2018Brand Finance Global 500\u2019 i cili do t\u00eb publikohet vitin 2018\u201d, thuhet n\u00eb raport.<\/p>\n
Vlera e brendit llogaritet me shkall\u00eb 0 deri n\u00eb 100, n\u00eb baz\u00eb t\u00eb lidhjes s\u00eb saj emocionale, performanc\u00ebs financiare, q\u00ebndrueshm\u00ebris\u00eb, si dhe duke marr\u00eb n\u00eb konsiderat\u00eb t\u00eb ardhurat aktuale dhe ato t\u00eb ardhshme t\u00eb kompanis\u00eb, marr\u00ebveshjet e licencimit dhe menaxhimin e portofolit.<\/p>\n","protected":false},"excerpt":{"rendered":"
Google \u00ebsht\u00eb b\u00ebr\u00eb brendi m\u00eb i vlefsh\u00ebm n\u00eb bot\u00eb, duke e marr\u00eb primatin nga Apple, njoftoi konsulenca e pavarur Brand Finance n\u00eb raportin e saj global, t\u00eb 500-in me radh\u00eb. Vlera e \u201cmakin\u00ebs s\u00eb k\u00ebrkimit\u201d \u00ebsht\u00eb ritur p\u00ebr 24 p\u00ebrqind n\u00eb shifrat prej 109.5 miliard\u00eb dollar\u00eb nga 88.2 sa ka qen\u00eb vitin e kaluar. Kompania […]<\/p>\n","protected":false},"author":2,"featured_media":21763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_oct_exclude_from_cache":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[],"tags":[178],"class_list":{"0":"post-21762","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"tag-geek-ideas"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/posts\/21762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/comments?post=21762"}],"version-history":[{"count":0,"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/posts\/21762\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prishtinapress.org\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/media?parent=21762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/categories?post=21762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prishtinapress.org\/wp-json\/wp\/v2\/tags?post=21762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}